On June 6th, JBN hosted a networking event revolving around the homecare industry. We welcomed Geoff Gross and David Baiada, two top healthcare business owners, to speak to the group about the path to success in this industry.
Sponsor: NeST Technologies
David L. Baiada: Chief Executive Officer, BAYADA Home Health Care
David L. Baiada is the CEO of BAYADA Home Health Care, a global leader in home health care, with $2 billion in annual revenue and over 28,000 nurses, aides, therapists and other professionals serving clients in more than 365 locations in 23 states, England, Germany, India, Ireland, New Zealand, and South Korea. Mr. Baiada was appointed CEO in August 2017 when BAYADA’s founder, Mark Baiada, stepped into a new role as Chairman. That milestone was also the official launch of BAYADA’s transformation into a not-for-profit organization—putting mission over money—to help ensure that the company will never be sold, and that its mission, vision, beliefs, and values—codified in The BAYADA Way—will endure for generations to come.
Mr. Baiada is committed to a people-first philosophy, attracting and supporting purpose-driven and like-hearted individuals who share a passion for helping others and put the needs of their clients first. He believes that a choice to pursue a health professional is a choice to help others, and that home is the best place to tune into people’s needs and truly make a difference.
Since joining BAYADA in 2002, Mr. Baiada has worked in a variety of roles and learned the business from the ground-up. Taking on progressively increasing responsibilities, he most recently served as president for home health, hospice, pediatrics practices; lead the Enterprise Quality teams responsible for policy development, regulatory support, and quality assurance/auditing; spearheaded the redesign of the quality improvement and standards framework for the entire enterprise; oversaw four strategic business acquisitions; and launched the Hospice Specialty Practice to provide high-quality, end-of-life services.
In May 2016, Mr. Baiada was named one of the 40 most influential professionals under age 40 in the Philadelphia region by the Philadelphia Business Journal.
Prior to joining BAYADA, Mr. Baiada worked as an Associate at Diamond Management and Technology Partners in Chicago. He earned an MBA in Health Care Management from the Wharton School at the University of Pennsylvania and BA in Economics from Cornell University.
A native and resident of the Philadelphia region, Mr. Baiada and his wife Mindy have two daughters, Gweneth (13) and Annabelle (11).
Geoff Gross: Geoff Gross is the Founder and CEO, Medical Guardian.
Geoff Gross is the founder and CEO of Medical Guardian. With over 600,000 active members and 19 years of experience in the Personal Emergency Response industry, he has championed solutions for aging adults that empower independence, promote wellness, and enable them to live a more full and active life without limits.Geoff's expertise in healthcare technology has been widely recognized; he was named one of Metro Philadelphia's Top Health Care Power Players in 2023 and currently serves as the President of the Medical Alert Monitoring Association (MAMA). Geoff has been dubbed "The Senior Savior" by the Philadelphia Citizen, recognized as Ernst & Young's Entrepreneur of the Year in 2019, named a 2018 & 2021 Glassdoor Top CEO in US, and has been among Philadelphia Business Journal's "Most Admired CEOs" and "40 Under 40."Geoff brings an entrepreneurial mindset to everything he does and has built an organization that focuses on innovation, connectivity, and care, listening to their members and health plan partners to develop products that improve health outcomes and reduce healthcare costs. Medical Guardian has been listed on Inc.'s 5000 list of fastest-growing companies for 12 consecutive years and has been named one of the "Best Places to Work" by the Philadelphia Business Journal.Geoff currently serves on the board of the National Multiple Sclerosis Society of the Delaware Valley and is a member of the Young President's organization (YPO).